Our Story

"Great companies aren't built by technology alone. They're built by people who refuse to accept that 'the way it's always been done' is the way it always has to be."

People often ask us why we built Mya.

Many expect the answer to begin with artificial intelligence.

It doesn't.

It begins with people.

We're Dean Ladick and Cory Peterson, and although our careers took very different paths, they ultimately led us to the same conclusion:

There had to be a better way.

CO-FOUNDER

Dean Ladick

Co-Founder and COO

For more than three decades Dean has helped people make some of the most important financial and real estate decisions of their lives. He founded and ran a mortgage company for nearly twenty-five years before moving into luxury real estate on Florida's Emerald Coast, where he is an Associate Broker with Keller Williams Luxury.

Working with owners, investors and vacation rental professionals, he saw the same thing again and again: "the people weren't the problem, the processes were."

CO-FOUNDER

Cory Peterson

Co-Founder and CEO

Cory spent fifteen years as a Senior Security Analyst and Engineer at a Fortune 5 company. He combines creativity with disciplined execution and builds solutions, not technology for its own sake.

In his words: "Great technology shouldn't demand your attention — it should earn your trust."

We don't believe artificial intelligence should replace human intelligence.

We believe it should amplify it.

People Contribute

Empathy

Judgment

Creativity

Leadership

Relationships

AI Contributes

Speed

Consistency

Insight

Automation

Availability

Together, they accomplish more than either could alone.

Vacation rentals are where our journey begins

because it's an industry we know well

and one where meaningful innovation is long overdue.

But Mya has always been about something much bigger.

Every industry has unnecessary complexity.

Every business has repetitive work.

Every professional deserves technology that removes obstacles instead of creating them.

THE MYA STANDARD

Every feature.

Every decision.

Every partnership.

Every innovation.

Must answer one question:

Does this amplify human potential?

If it doesn't...

We don't build it.

OUR FOUNDERS' PLEDGE

As Mya grows, technology will evolve. Markets will change. New industries will emerge. Our products will become more capable than we can imagine today.

But these commitments will remain unchanged.

We will build technology that serves people.

We will listen before we innovate.

We will earn trust before we ask for it.

We will measure our success by the success of our customers.

We will never lose sight of the people behind every reservation, every property, every business, every team, and every dream.

We will never stop asking the question that started this journey:

Does this amplify human potential?

That is our promise.

Imagine walking into your office tomorrow morning.

Your guests have already received answers.

Maintenance has already been coordinated.

Owners have already been updated.

Nothing has fallen through the cracks.

Not because you worked all night.

Mya is the front desk, so your people move to the work only people do.

Meet Mya.

Mya is the front desk, so your people move to the work only people do.

Meet Mya →

We aren't building software. We aren't building chatbots.

We're building intelligent teammates.

We're building better businesses.

We're building stronger relationships.

We're just getting started.

MYA

Amplifying Human Potential.

Through Intelligent Automation.